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Lottomatica

Italian lotteries and betting operator.
"Better" is a sport betting operator, part of Lottomatica brand.
The campaign was realized in occasion of the soccer championship beginning.
The Idea
When your favorite sports aren’t in season, you can't stop thinking about them—so much so that it interferes with your everyday tasks.

Fortunately, the championship is here and the games are back!

"Have you missed the championship?"
"The waiting is over. Gamble with Better."
CREDITS
Agency: Lowe & Partners
Art Director: Consiglia Iovine
Copywriter: Francesco D'acciò
Supervisors: Alessandro Bedeschi - Massimo Ambrosini
Postproduction:Hyperactive studio

New Championship campaign for "Better"

"Poker Club" is a service to play poker online, part of Lottomatica brand.
The print campaign was realized to promote "Poker Night", an annual event that takes place in Venice, where the online champions can play in real life and be broadcasted on tv.
The Idea
The idea is simple, Lottomatica is shipping Poker to Venice.
CREDITS
Agency: Lowe & Partners
Art Director: Consiglia Iovine
Copywriter: Francesco D'acciò
Supervisors: Alessandro Bedeschi - Massimo Ambrosini
Postproduction:Hyperactive studio

Poker night campaign
for "Poker Club"